Why Can’t People Just Do Their Job???
Sound familiar?
I've heard this more times than I can count on both hands this week! It's no joke and really concerning because these words are coming out of many business owners' mouths these days. It’s a trend, actually—a conversation starter. How sad.
A month ago, I tried something different. I stepped out of my comfort zone and took a new approach to get a team of therapists to take their retail and service targets seriously. I would tell them repeatedly, ask if they understood, and even draw pictures about how important it is for the spa to meet its revenue goals. Daily, I would break the target down into bite-sized chunks to make it more digestible. This worked a year ago, but for the last six months: not a chance! Frustration deluxe is all I can say. Lots of grey hairs and anxiety through the roof! Not good and not sustainable.
With much skepticism, I tried the “my why” session. I followed the program and did it by the book. That same day, the spa therapists achieved a 30% retail ratio. The next week, the numbers went from 5% retail to 20, 25, and even 30% on many days. I could not believe my eyes! It worked!
“MY WHY” is a simple alignment exercise. It aligns each individual's personal "why" with the business goals, and suddenly it’s a combination of being heard, feeling valued, and taking an interest in everyone's personal needs and wants—with a lot of giggles and laughter in between.
What a powerful exercise! If you missed the guided session, so sorry for you because it was super powerful!
What I can share are the 10 POINT GUARANTEED steps to achieving the “value of your hour” (this is a powerful number we calculated together for personal earnings).
Here is the summary of the 10 points! (By the way, these points are all covered in depth with tools and templates to help you in the management program.)
- Stop wishing, start DOING.
- Do something, actively DO IT, EVERY DAY.
- Start every day with a PLAN, know what you are doing every day. You run and manage your day not the other way round.
- Your plan starts with the end goal in mind. If you want to earn 20 000-00 EXTRA this month, work back what you need every day to get this.
- STOP SELLING PRODUCTS AND SERVICES.
- START SELLING EXPERIENCES AND FEELINGS
- Offer choices. Allow the client to choose ALWAYS. But you need to offer a variety to choose from
- HELP YOUR COLLEAGES. EXPECT NOTHING IN RETURN
- LEARN - EVERY SINGLE DAY
- DONT GO HOME TILL YOU MEET YOUR DAILY GOALS. TOMORROW IS NOT ANOTHER DAY to meet today’s goals.
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Wishing you an amazing weekend!
Marisa
