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ELEVATE: Word of the Year for 2024 blogs

Welcome to a transformative journey in the beauty and spa industry, where the essence of our word of the year for 2024, "Elevate," takes center stage. In a world constantly evolving, "Elevate"...

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Don't throw the baby out with the bath water newsletters 2024

Imagine announcing a 24-hour sleepover spa therapy event to your audience on social media! This, and all the other jokes I saw clients posting had me in absolute stitches on April Fools Monday. The...

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Get a Head Start on 2024! GAME-CHANGING REVIEWS

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Hope this email finds you staying cool in the sweltering heat!  I don’t know about you, but I’m practically melting here.

Yesterday’s coaching session was an absolute...

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ATTN: Spas, Salons & Aesthetic Clinics!!! Get ready for the festive season!

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Guess what sort of magical chaos just ensued? I recently took a detour from the hustle to set up Christmas decor with the fam. 

So, we dive headfirst into this festive chaos, right?...

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Pick up the CALL!!!! IT’S FREE SOP TIME!

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So, I just did a mystery guest phone call with one of the spas I work with… Well, let’s just say the lucky soul who answered didn’t quite stick to the SOP for Handling Telephone...

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Only 7 Weeks Left Until Christmas! GET READY!!!

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The jingle bells are ringing closer, and guess what? Only 7 weeks left until Christmas!  In my household, we’ve already begun the heated debates about the perfect Christmas...

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The Biggest Spend Event of 2023

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Ever catch yourself saying, “Just do your job, and everything will run smoother”? Yep, I’ve been there!

Had one of those weeks – one of the toughest weeks this year in...

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Double Your Year End Targets. Let’s Crush It Spa Fam!

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Hope this note finds you in your happy place!  Finally, I’ve managed to catch my breath after weeks of whirlwind travels and juggling various things that kept me on the go.

But...

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Marketing Success for NOVEMBER. Prepare now!

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Let me try to describe my last 7 days: 2 countries, Germany and Spain, 5 flights, two train rides, 600km driving through to my father’s farmhouse, and a few bus rides in between. We took the...

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It’s FREE SOP TIME!!! My Secret Sauce.

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Ever feel like time is racing by so fast? Ever left wondering where the entire day went? Well, I’ve got a heartwarming story about time to share with you today.

Last week, my dad turned 93...

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Make October COUNT! – Spas, Salons and Aesthetic Clinics

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Ever feel like time is racing by so fast? Ever left wondering where the entire day went? Well, I’ve got a heartwarming story about time to share with you today.

Last week, my dad turned 93...

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Is it FREE SOP TIME again?!?!

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Can you believe it’s already September?

Time really does fly when you’re having fun, or in our case, crafting unforgettable experiences! đŸ‚

This past week was very draining but...

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